Published October 11, 2024 (Updated)

What if we could get 100,000s of people to learn a made-up language on Duolingo? 🤪 That’s exactly what I did, and I’ll share with you the strategy and tactics to get a huge number of enrollees and …

Challenges

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Growth

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Community

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Community

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Growth

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Growth

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Growth

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Growth

Published March 11, 2024

Growth

Published February 23, 2024

I call this “My level of obsession”. Some years ago, I came across a blog that illustrated an amazing perspective on marketing and was shockingly detailed. I thought: These guys must be saving me …

Essays